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KUDZU • 40 mg of Isoflavones • 100% Natural
4.8 out of 5 2,500+ reviews · 7,000+ customers See all →

Less craving for alcohol — without fighting it

NOVAVICT Kudzu · 200 mg root extract, standardized to 40 mg isoflavones per capsule. Two capsules a day, that’s all it is.

Vegan
GMP certified
Non-GMO

The craving gets quieter — not suppressed. Most people notice after two to four weeks that they reach for the glass less often.

You don’t need willpower — you aren’t fighting the evening. There is simply less to fight against.

Calmer evenings, clearer mornings — less tension at night. And no more counting back the next morning.

No dependence potential — a plant, dosed to a standard. You can stop any time, with no tapering off.

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Your purchase gives back — every NOVAVICT order helps bring clean drinking water to mothers and children in Africa. Reached so far: 100,000+ people.

Real people, real results
Gregory P. with NOVAVICT Kudzu
★★★★★

“It used to start at four o’clock, the argument with myself. Drink? Don’t drink? Just one? That argument has gotten so much quieter.”

Gregory P. · Verified · 4 months
Karen M. with NOVAVICT Kudzu
★★★★★

“An open bottle used to call me all evening. If you don’t know that feeling you might laugh. Now it just sits there and leaves me alone.”

Karen M. · Verified · 6 months
Gerald W. with NOVAVICT Kudzu
★★★★★

“I can leave wine on the table without finishing the bottle. That sounds ridiculously simple. I couldn’t do it for years.”

Gerald W. · Verified · 5 months
Sandra T. with NOVAVICT Kudzu
★★★★★

“I hadn’t realized how distracted I was – by topping up, by drinking, by thinking about it. My family noticed before I did.”

Sandra T. · Verified · 3 months
Brenda S. with NOVAVICT Kudzu
★★★★★

“My weekends feel longer. I don’t lose evenings and mornings anymore. I have my time back.”

Brenda S. · Verified · 7 months
KUDZU bottle
KUDZU • 40 mg isoflavones

No. You don’t have to force yourself into anything — and that is exactly why it works for so many people.

First the craving gets quieter. Then you drink less without holding back. And at some point alcohol plays no part in your day — not because you held out, but because it stopped giving you anything.

Most of our customers would never call themselves problem drinkers. They have a habit that stopped being a real decision a long time ago. You don’t need a label to get rid of it.

Kudzu is one of the few plant compounds with controlled human trials behind it. At McLean Hospital, Harvard Medical School, heavy drinkers drank significantly less after one week on standardized kudzu extract than on placebo (Lukas et al., 2005).

What matters is the isoflavone content, not how much plant powder is on the label. Novavict gives you 200 mg root extract, standardized to 40 mg isoflavones per capsule.

Most people report the first change after two to four weeks — and almost never the way they expected. Usually it’s an evening where they notice they haven’t poured anything yet.

That study was run with standardized kudzu root extract, not with Novavict. Novavict is a dietary supplement, not a medicine.

Then it costs you nothing. Take Novavict every day for 90 days. If nothing changes for you, send us an email at contact@novavict.com — you get the full amount back. No return, no reason needed.

Orders are processed within 24 business hours. Delivery takes 3–5 business days, free shipping on every order — with no minimum.

Kudzu root extract · 40 mg isoflavones per capsule

First the craving fades.
Then it's gone.
No fighting it.

Two glasses a night, for years. Nobody calls that a problem. But you start thinking about it by mid-afternoon. Kudzu works on that — not on your willpower, on the craving itself. 200 mg root extract with 40 mg isoflavones. Two capsules a day.

4.8 out of 5 · over 2,500 reviews · 7,000+ customers
Free shippingon every order
90-day money backno reason needed
Novavict customer with Kudzu capsules
Novavict customer with Kudzu capsules
Novavict customer with Kudzu capsules
Novavict customer with Kudzu capsules and root tea
Novavict customer with Kudzu capsules
Novavict customer with Kudzu capsules and root tea
Novavict customer with Kudzu capsules and root tea
Novavict customer with Kudzu capsules
Novavict customer with Kudzu capsules and root tea
200
mg kudzu root extract per capsule
40
mg active isoflavones per capsule
2–4
weeks to the first change
★★★★★I actually forget to drink.Karen J.
★★★★★I forgot to buy wine.Gail F.
★★★★★I don't hide bottles anymore.Ray B.
★★★★★My mornings don't start with damage control.Frank U.
★★★★★I don't miss the evening ritual.Claudia S.
★★★★★I've stopped stocking up on wine.Brad Z.
★★★★★A whole week without thinking about alcohol.Monica W.
★★★★★A weekend without drinking doesn't scare me now.Michael D.
★★★★★My Saturday morning run actually happens.Daniel H.
★★★★★I wake up proud instead of disappointed.Tanya K.
As studied at
Harvard Medical School McLean Hospital PNAS Alcoholism: Clinical & Experimental Research Journal of Alternative and Complementary Medicine
A customer, eleven months in

I didn't stop. It stopped mattering to me.

“It was never a bottle a night. It was two glasses of white wine, every evening, for about twelve years. Nothing anyone would comment on. But I thought about it from the afternoon onward, and that bothered me.”

“My sister sent it to me. I wrote back that I don't believe in pills that make you quit drinking. She said it doesn't make you quit anything. I took it anyway.”

“After three weeks it was half past eight and I hadn't poured anything. I stood in the living room and cried, because I didn't know that was still possible.”

“The strange part is I never decided to stop. It got less, then it got unimportant, and one day the bottle was just standing there. I was afraid I'd feel something missing in the evenings. Nothing is missing.”

Helen R., 52 · verified buyer · 11 months with Novavict Kudzu

Helen R., Novavict customer, with Kudzu capsules and root tea in her kitchen A customer story about alcohol
Quality & origin
100% naturalNo fillers, no additives
GMP certifiedAudited production standards
Non-GMOGluten free & lab tested
Clinically studied40 mg standardized isoflavones
Straight from our ads

What people write in the comments

From our own Facebook ads. Copied exactly as written.

1,247 commentsTop comments
Patricia Hoffman
Patricia HoffmanHonestly I was sure this was just another herbal thing that does nothing. After 5 weeks I noticed I hadn't thought about it in the evening for days. Not because I was holding myself back. It's just gone 🤷‍♀️
LikeReply3d👍❤️284
Marion Shelton
Marion SheltonSame here! I'm still waiting for the moment where I have to control myself and it just never comes 😅
LikeReply2d👍71
Thomas Brandt
Thomas BrandtMy wife ordered it for me without asking, honestly I was a little annoyed at first. Three months later I'm buying it myself. Says it all really 😄
LikeReply5d👍😂196
Claudia Reynolds
Claudia ReynoldsWhat convinced me: it doesn't make you sick like those pills from the doctor. It just takes the craving away. My wine rack hasn't been touched since January and I honestly don't miss a thing.
LikeReply6d👍❤️152
Andrea Vaughn
Andrea VaughnI added up what I was spending on wine each month. $100 to $130. A bottle of this costs a fraction of that. Nobody talks about that part but in the end that was the thing for me 💚
LikeReply1w👍143
Ruth Lehman
Ruth LehmanI did that math too 😄 Week 7 and I'm sleeping through the night for the first time in years 🌿
LikeReply4d👍38
Bernie Caldwell
Bernie CaldwellI asked my doctor before I started because I was skeptical. She knew kudzu and had no concerns. You still learn things at 58.
LikeReply1w👍167
View 1,240 more comments
Good to know

Common questions

Do I have to stop drinking?

You don't have to force yourself into anything. And that's the point: most people end up stopping without ever deciding to.

First the craving gets quieter. Then you drink less without holding back. And at some point you notice alcohol plays no part in your day. Not because you white-knuckled it, but because it stopped giving you anything.

Is this like Antabuse? Will it make me sick if I drink?

No, and that's an important difference. Antabuse blocks how your body breaks down alcohol and makes you ill on purpose if you drink. Novavict does nothing of the sort.

Novavict forces you into nothing. It changes how much you want a drink in the first place. That's why the result doesn't feel like going without. It feels like not being interested.

I've tried willpower plenty of times. Why would this be different?

Because willpower starts too late. You're fighting a craving that is already there, and that costs you energy every single evening. Eventually it runs out. That isn't a character flaw.

Kudzu isoflavones start earlier. That's the difference between not giving in and not thinking about it at all.

I only have two glasses in the evening. Is this even for me?

That's exactly who it's made for. Most of our customers would never call themselves problem drinkers.

They have a habit that settled in over years and stopped being a real decision a long time ago. You don't need a label to get rid of it.

What is kudzu, exactly?

The root of the Pueraria montana plant. Traditional Chinese medicine has used it for over a thousand years in connection with heavy drinking.

The active parts are isoflavones, above all puerarin. Novavict gives you 200 mg root extract per capsule, standardized to 40 mg isoflavones. That isoflavone content is what matters, not how big the number on the bottle is.

When will I notice something?

Most people report the first change after two to four weeks, and almost never the way they expected.

It's rarely a moment of resolve. Usually it's an evening where you notice you haven't poured anything yet.

How do I take Novavict?

Two capsules a day, one with breakfast and one with dinner. Taking them at the same time each day matters more than the exact hour.

One bottle holds 60 capsules, so it lasts a full month.

How long should I take it?

The change happens in stages. In the first weeks the craving gets quieter. After about three months the habit itself is usually gone, not just the urge on one particular evening.

That's why we recommend a three-month course. Most people need nothing after that.

Is Novavict habit-forming? Can I just stop?

Kudzu has no potential for dependence. You can stop whenever you like, with no withdrawal and no tapering off.

Are there side effects?

Rarely. A few people report mild fullness in the first days, usually when the capsule was taken without food. That's why we suggest taking it with meals.

Can I take it with medication?

Novavict is a supplement, not a medicine. If you take medication regularly, especially blood thinners or anything hormonal, have a quick word with your doctor first.

That isn't a warning. It's just the sensible order of things.

Capsules or root tea — what's the difference?

The capsules are the foundation: a steady dose, every day, without having to think about it.

The tea is for the moment itself. Many people say the ritual of making something warm in the evening fills exactly the gap the glass leaves behind. Use both and you have the dose and the replacement for the habit.

What if it doesn't work for me?

Then you get your money back. Take Novavict every day for 90 days. If nothing changes for you, send us an email.

No return, no reason needed.

What changes

What changes, and when

Almost everyone describes the same order. Tap a step.

Novavict customer holding a bottle of Kudzu capsules
Step 01

Reaching for the glass

The first thing that changes isn't your willpower. It's the automatic part. That early-evening moment where your hand is already moving before you decided anything starts to slow down. You notice it again. And what you notice, you can skip.

Week 1 to 2
Step 02

The evenings

The bottle lasts longer than it should. Almost nobody describes gritting their teeth. Most say they simply stopped thinking about a refill.

Week 2 to 4
Step 03

Sleep

Alcohol makes you tired, but it doesn't make good sleep. When the evenings change, the nights change with them. Many notice it in something they weren't expecting: they wake before the alarm, and they're awake.

Week 3 to 6
Step 04

The mornings

No more counting back how much it was last night. No regret before the first coffee. This is the one our customers bring up most on their own, even though it isn't why they bought.

Week 4 to 8
Step 05

Your head

In the end it isn't a fight you win. It's a subject that stops being one. Alcohol takes up no room in your day, and most people only notice when someone else says they seem different.

From month 2 to 3
How to take Novavict

Two capsules a day. That's all it is.

1
Morning

One capsule with breakfast

With a large glass of water.

2
Evening

One capsule with dinner

So before the hour when you'd normally reach for a glass.

3
Every day

Always at the same time

That matters more than the exact hour. One bottle lasts a full month.

And what is the kudzu doing?

The isoflavones in kudzu root make the craving quieter. You don't have to do anything about it or fight anything. You take your capsule, and the rest happens on its own.

Over 2,500 reviews · 4.8 out of 5

Free shipping · 90-day money-back guarantee · 60 capsules per bottle

Real results

In our customers' own words

Stephanie N.
Stephanie N.Verified · 5 months

“The bottle sat unopened all weekend. I'd bought it on Friday because that's what I always did. Sunday evening I noticed it was still sealed. I honestly stood in front of it for a moment and just looked at it.”

Mark O.
Mark O.Verified · 4 months

“It used to be: laptop shut, shoes off, wine poured. Now it's laptop shut, kettle on, kudzu tea. It sounds almost too simple, but those first five minutes after work changed the direction of the whole evening.”

Andrea M.
Andrea M.Verified · 4 months

“He brought it up before I noticed myself: ‘You haven't asked whether we have wine in the house all week.’ That sounds like nothing. Anyone who knows that evening habit knows how big it is.”

Expert view

What specialists say about kudzu

Three voices from medicine, nutrition science and pharmacy — and below them, the studies they refer to.

Dr. Matthias Vogt, MD
Dr. Matthias Vogt, MDInternal Medicine

“Kudzu is one of the few plant compounds with controlled human trials behind it. The isoflavones don't work like a deterrent. They start earlier, at the craving itself.”

Prof. Andreas Reuter, PhD
Prof. Andreas Reuter, PhDNutrition Scientist

“What matters is the standardized isoflavone content. An extract with a big root number but an unknown active share tells you little. 40 mg per capsule is an amount you can take seriously.”

Dr. Stephan Bergmann
Dr. Stephan BergmannPharmacist · Addiction Counseling

“In counseling I mostly see people who aren't dependent but drink every evening. For exactly that group, a plant-based approach with no dependence potential makes sense.”

The research on kudzu and alcohol
  • Lukas et al. — Heavy drinkers drank significantly less after one week on standardized kudzu extract than on placebo. Alcoholism: Clinical & Experimental Research, 2005 · Psychopharmacology, 2013. McLean Hospital / Harvard Medical School.
  • Keung & Vallee — Identified daidzin as the most active isoflavone in kudzu root; in animal models the extract halved voluntary alcohol intake. PNAS, 1993. Harvard Medical School.
  • Penetar, Lee et al. — Puerarin, the main isoflavone, reaches the bloodstream quickly after an oral dose. Journal of Alternative and Complementary Medicine, 2006.

These studies were run with standardized kudzu root extract, not with Novavict. Novavict is a dietary supplement, not a medicine.

Free shipping · 90-day money-back guarantee

— Product facts —

NOVAVICT KudzuEverything inside one capsule

Kudzu root extract, standardized to 40 mg isoflavones per capsule, plus B and C vitamins, which support normal nervous system function and help reduce tiredness.

This isn't about changing everything overnight. It's about noticing what it feels like to have energy again, sleep more deeply, and have a clearer head.

Ingredient Per capsule
Kudzu root extract (Pueraria montana) 200 mg
of which isoflavones 40 mg
Vitamin C 30 mg
Vitamin B3 (Niacin) 9.6 mg
Vitamin B9 (Folate) 200 µg
Vitamin B12 2.5 µg

Suggested use: 2 capsules daily. Values as stated on the label.

Novavict Kudzu: reduces alcohol cravings, calms the mind, supports the liver
60 capsules per bottle
A full month
Plant-based capsule shell
GMP certified manufacturing
Non-GMO · Gluten free
No dependence potential

Made to reduce the craving for alcohol

Novavict 90-day reset: tracker to fill in
Kudzu root200 mg extract per capsule
Isoflavones40 mg standardized

90 days.
Your risk: none.

Take Novavict every day for three months, one capsule morning and evening. That's the window in which, for most people, not only the craving gets quieter but the habit itself disappears.

If nothing changes for you in those 90 days, send us an email. You get the full amount back. No return, no reason needed.

Worst case

Nothing happens for you. One email to contact@novavict.com and your money is back. You've lost nothing but three months of having tried.

Best case

In three months alcohol plays no part in your day — and you never once felt like you were going without.

Ships within 24 hoursFree shipping on every orderNo return needed
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Two capsules a day

First it gets quieter.
Then it stops being a thing.

200 mg kudzu root extract with 40 mg standardized isoflavones. Two capsules a day, 90 days to find out for yourself.

Free shipping · 90-day money-back guarantee